TOY STORY 3
Disney Indonesia ‘Be a Toy Story
Character’ Augmented Reality Roadshow
In the light of these needs, AR&Co saw a great opportunity for Toy Story 3 to be presented in a unique and different way. The event needed to be developed to create a new visual appearance that would bring these features to the public. The basic concept was inspired by a magic mirror where people can stand in front of this mirror and suddenly people will transform into one of the Toy Story’s character such as Woody, Buzz lightyear, etc.